What happens between a brief and a charge.
An advertiser is billed only after an identity-checked professional has read the brief, passed a quiz on it, and a person has reviewed the result. This is the sequence, in order, with what each step actually checks — and what it does not.
Marcus Hale, SEO & Content, Nexertise · Published October 6, 2026 · Checked against the production codebase and the Iron Dome verification stack.
Why a verification sequence, instead of a dashboard metric
Independent measurement puts invalid traffic at 19.88% of LinkedIn paid traffic and 12.79% of X paid traffic (Lunio, 2026), and 41.89% of programmatic in-app impressions (fraud0, 2025) — with Lunio putting the annual cost at $63B (2026). A click count or an impression count cannot tell an advertiser which of those were real. Nexertise’s answer is not a bigger dashboard number; it is a sequence of checks that has to complete, in order, before anyone is paid and before any advertiser balance moves.
The eight checks, in the order they run
- 01
A real identity, before anyone can earn
Every professional who earns on Nexertise has passed Stripe Identity: a government-issued photo ID plus a live selfie, checked before their first paid engagement. Signing up and posting is free and unverified; getting paid is not.
- 02
A device biometric check, every time
Before the comprehension quiz on each engagement, the professional confirms a biometric check — a device passkey such as Touch ID, Face ID or Windows Hello. The biometric data itself never leaves the device; Nexertise only receives the device’s pass or fail.
- 03
A reading-time gate before the quiz unlocks
The brief has to be read for at least 25 seconds, with focus-lock on the tab, before the comprehension quiz becomes available. That is a requirement the product enforces at the point of reading, not a measurement Nexertise publishes about any individual submission.
- 04
A 3-question comprehension quiz, no partial credit
Three questions on the specific brief, with a passing bar that means all three have to be right. Missing any one locks the professional out of that engagement for 24 hours and pays nothing.
- 05
Three written answers, each 20 to 100 words
Passing the quiz unlocks three short-answer prompts about the brief. Each answer has to be between 20 and 100 words — enforced on the server, not only in the browser — before the submission can go anywhere.
- 06
Published publicly, under the professional’s name
Once approved, the written feedback is posted to NexFeed as a public "NexAd Report" carrying the professional’s name. Advertisers see the feedback, the tier and the declared industry; they do not get the professional’s name or email privately — only what is already public on the report.
- 07
A person reviews every submission before anyone is charged
Every engagement — not a sample, not the flagged ones — is reviewed by a person before the advertiser’s balance is charged. The only turnaround Nexertise promises is review within 24 hours.
- 08
Rejected means refunded, not just unpaid
A submission a reviewer rejects pays the professional nothing, and the budget unit it would have spent returns to the advertiser’s balance rather than being consumed. An advertiser is never charged for engagement a person has not reviewed and approved.
What this does not claim
Nexertise does not claim zero bots or zero fake clicks as a count it publishes, and it does not claim any check is unbeatable. What it claims is narrower and checkable: every earning professional has passed a government ID and selfie check, and an advertiser is charged only for an engagement a person has reviewed and approved. The product also does not verify a professional’s job title or role — that field is self-entered — and campaigns target by industry and reputation tier, not by job title, role or employer.
Professionals who verify a work email at an approved employer domain unlock a higher pay floor ($10.50 instead of $3.50 per engagement) and a “Verified Professional at {Company}” badge; that re-verifies every six months and is optional, on top of the identity check every earning professional already has. For the full, layer-by-layer defense stack — eighteen layers, named — see the Iron Dome dossier.
See it from either side
Read a brief and get paid for an honest answer, or run a campaign whose engagement budget is spent only on engagement a person has checked. Featured placement is a separate option at $35 a day.